Source: Marketing Week

Articles from this source (3)

‘Covid lit the touchpaper’: Exploring the ‘inexorable’ rise of ultra-fast convenience

  2021-11-24 in Marketing Week

Accelerated by lockdown and spanning everything from meal kits to grocery deliveries, the convenience revolution shows no signs of slowing down.

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McDonald’s rolls out brand platform to showcase its ‘positive impact’ on people and planet

  2021-10-07 in Marketing Week

Fast-food giant McDonald's is upping its focus on sustainability via the launch of its ‘Change a little, Change a lot’ platform.

  Tagged under: Sustainability

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The rental economy: ‘It’s not a trend, it’s a movement’

  2019-10-31 in Marketing Week

Tired of a throwaway culture based on cheap products, shoppers are increasingly opting to rent products, from fashion to furniture, in their search for sustainable solutions that suit modern attitudes to ownership.

  Tagged under: Economics

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